Pricing
Choose your Guide Studio plan.
Add the solutions you need.
Every setup starts with an annual Guide Studio licence and AI Engine Level 1. One Web Assistant is included. Add other Visitor Solutions, Support Solutions, creation credits and services as your setup grows.
Selected customers
How pricing works
One setup, four pricing layers
Start with the Guide Studio plan that fits your organisation. The AI Engine, solutions and credits then reflect the capabilities, touchpoints and work you actually use.
01
Guide Studio plan
How large and complex is the organisational setup?
Starter, Professional or Enterprise defines the number of guides, included usage, data connections, Analytics, support and organisational structure.
Annual licence
02
AI Engine
Which AI capabilities are available to the guides?
AI Engine Level 1 is included in every plan. Higher capability levels extend what the guides can understand and do.
Choose capabilities
03
Solutions
Where and how do visitors or employees use Joaia?
The first Web Assistant is included. Other Visitor Solutions, Support Solutions and Custom Solutions follow their own pricing unit.
Expand touchpoints
04
Credits
Which variable creation and processing jobs are being performed?
Credits are used for defined jobs whose effort changes with the amount of content or data, such as multilingual On-Site Guide creation and Agent Workflow runs.
Usage-based
Compare plans
Compare the foundation
of your setup
The table compares the Guide Studio licence only. Optional solutions and credits are shown in the sections that follow.
AI Engine
Choose how far your AI Local Guides can go
Every Guide Studio plan includes AI Engine Level 1. Higher levels extend context, memory, planning and, later, the ability to complete selected actions.
Included in every Guide Studio plan
Grounded guidance for current visitor experiences.
Level 1
Only works with the permitted knowledge from th organisation
CORE CAPABILITIES
Creator-steered recommendations for places, events and trails
Guide role, persona and tonality
Guardrails and scope boundaries
Multilingual text, speech-to-text and text-to-speech
Session memory
Weather, time, date and season awareness
Location supplied by the visitor or application
Proactive follow-up questions
Channel and device context
Future capability level · Price to be defined
More personal and situational guidance across a trip.
Level 2
GPS location awareness
Interest and preference awareness
Cross-session memory and recognition
Steerable Product recommendations
Live contextual data such as disruptions and occupancy where connected
Multi-day itinerary planning with stay-time and transport logic
Proactive interactions triggered by location
Public-transport connections and options
ADDS TO LEVEL 1
Future capability level · Price to be defined
Move from guidance into selected transactions and actions.
Level 3
Restaurant reservations on behalf of the user
Ticket purchases and bookings for attractions
Public-transport ticket purchase
Transaction-aware actions, including availability and confirmation handling
Dynamic gamification where used by the Visitor Solution
ADDS TO LEVEL 2
Solutions
Add the Visitor and Support Solutions you need
Use Visitor Solutions to make AI Local Guides available to travellers. Add Support Solutions for recurring organisational work. Custom Solutions cover integrations into products and systems outside Joaia's standard interfaces.
Credits
Credits are used for specific creation and processing tasks
Your Guide Studio plan covers normal visitor usage and day-to-day work in Guide Studio. Credits apply to defined jobs such as creating On-Site Guide content or running Agent Workflows.
Activity
Visitor text and audio conversations
Editing and uploading unstructured documents or images to knowledge hub
Creating On-Site Guide content
Running Agent Workflows
How it is priced
Included in Guide Studio plan
Included in Guide Studio plan
Uses credits
Uses credits
Credit packs
Small
5'000
CHF 500
credits
Medium
25'000
Save 5%
CHF 2'375
credits
Large
50'000
Save 10%
CHF 4'500
credits
Xlarge
100'000
Save 15%
CHF 8'500
credits
Estimate an On-Site Guide setup
One-time creation is paid in credits. The On-Site Guide licence is recurring. The Guide Studio plan is a separate line.
- CHF 110 per location
- Introduction and 3 stories
- 4 language versions
CHF 23 per location / month × 12 locations × 12 months.
On-Site Guide requires a Guide Studio plan. It is a separate line and is not included above.
Regional networks
One Enterprise hub. Starter and Professional organisations underneath
Regional organisations can provide shared infrastructure and knowledge while each sub-organisation keeps its own account, AI Local Guides and local responsibility.
Enterprise parent
Holds the multi-organisation structure
Can share selected knowledge across the network
Sees the connected organisations and the agreed Analytics view
Provides the shared operating model and first route for support
Sub-organisation
Holds a Starter or Professional licence
Keeps its own guides, knowledge and account
Can use the parent's main database where the setup allows it
Receives Enterprise usage rates beyond its allowance
Has its contract term aligned with the parent
Volume pricing on the Guide Studio licence
The discount applies to the Guide Studio licence only, not to solutions or add-ons. Larger networks are calculated during scoping.
5+ sub-organisations
10%
discount
10+ sub-organisations
20%
credits
Onboarding
Get set up with us
Every Guide Studio licence includes a defined one-time onboarding package. The scope grows with the plan.